Shopping on line can be easy, simple and save you lots of money. It can also take a lot of your time, frustrate you, and result in unwanted purchases. Now the same can be said for regular high street shopping, but with the vast opportunity presented by the Internet it will pay you to spend a few minutes reading this and understanding how to better optimize your Harris Interactive shopping experience:
1. Compare - without doubt the biggest advantage that the Harris Interactive offers shoppers today is the ability to compare thousands of Harris Interactive at a time. This is a great thing, but not necessarily all the time! Too much can be daunting at times so take advantage of the great comparison sites and where possible let them do the hard work for you.
2. Research - if it has been said it will be on the internet. Ignorance is no longer a justifiable reason for buying the wrong thing. Take the time to research in detail everything that you could possible want to know about
3. Testimonials - don't know anybody that has bought a Harris Interactive? Wrong! If the Harris Interactive is good the internet will let you know. Use the Internet as a friend and get testimonials before you buy.
4. Questions - Got a question about Harris Interactive then search the Forums, FAQ's, Blogs etc. Don't be afraid to ask .....
5. Reputation - Never heard of the company selling Harris Interactive? Don't worry, no reason why you should know every company in the world, but you know someone that does! Use the internet to find out what people are saying about Harris Interactive and build up a picture of their reputation for sales, returns, customer service, delivery etc.
6. Returns - still worried that even after all of the above your Harris Interactive wont be what you want? Check out the returns policy. There is so much competition now that someone, somewhere is bound to offer the terms that you are comfortable with.
7. Feedback - happy with your Harris Interactive then let people know, after all you are depending on others people input in your buying decision, so why not give a little back.
8. Security - check for the yellow padlock on the Harris Interactive site before you buy, and the s after http:/ /i.e. https:// = a secure site
9. Contact - got a question about Harris Interactive, or want to leave a comment then check out the sites contact page. Reputable companies have them and respond.
10. Payment - ready to pay for your Harris Interactive, then use your credit card or PayPal! Be aware of companies that don't accept them, there may be genuine reasons but given the huge amount of choice you have when buying online there is no reason at all not to buy via credit card or PayPal.
{{Infobox_Company | company_name = Harris Interactive |
company_logo = ]|
company_type = public ([NASDAQ - HPOL) |
company_slogan = |
foundation = 1956|
location = Rochester, NY|
key_people = |
num_employees = about 1,000
http://www.answers.com/topic/harris-interactive-inc Harris Interactive: Information from Answers.com|
industry = [public opinion research|
revenue = {{profit--> $212 million (2007)|
homepage = http://www.harrisinteractive.com/
-->
Harris Interactive () is an United States
market research company that specializes in public opinion research using both telephone and wikt:online surveys on
online panels. The company is the product of a 1996 merger between the
Gordon S. Black Company and Louis Harris & Associates.
Harris Interactive has produced the
Harris Poll surveys of public opinion since 1963, and is a member of the National Council of Public Polls (NCPP), the Council of American Survey Research Organizations (CASRO), the Council for Marketing and Opinion Research (CMOR), and the European Society for Opinion & Marketing Research (ESOMAR).
History
Harris Interactive was founded by Dr. Gordon S. Black in 1975, then a professor of political science at the University of Rochester in New York. The company was originally named
the Gordon S. Black Corporation. In 1996 it acquired Louis Harris & Associates, founded in 1956, from the Gannett Corporation. In
1997 the merged company renamed itself Harris Black International Ltd. Harris Interactive| About Us| Our Herritage. Last accessed 2007-03-25..
Growth of Online Polling
In
1997 the Internet was relatively new to the non-technical public. Harris Black International Ltd began exploring its use in the fall of that year Harris Interactive] (MAPS). On July 31, 2000 it filed a law suit against
AOL,
HotMail,
MSN,
Qwest, and several other ISPs for blocking its poll participants from participating in the survey. "Harris Interactive Files Suit Against AOL, Microsoft, Qwest, and other ISPs Over Restraint of Trade". The suit was dropped later in September after private negotiations between the parties. Odell, Patricia. "Harris Interactive Drops Lawsuit Against MAPS, ISPs" in Direct, Sept 13, 2000.
Acquisitions Phase
Between 2001 and 2004, Harris Interactive grew by making a series of strategic acquisitions, among them:
- the custom research division of Yankelovich Partners, a prominent market research firm in the last half of the 20th century, acquired in February, 2001.[http://query.nytimes.com/gst/fullpage.html?res=9B05E2D91430F936A25751C0A9679C8B63
Zippern, Andrew. "Technology briefing: Research; Harris Buys Yankelovich Unit"] in The New York Times, February 15, 2001.
- Wirthlin Worldwide, well known for its political campaign surveys and award winning market research, acquired in September, 2004. Harriis Interactive Inc - HPOL - Unscheduled Material Events. Last accessed 2004-03-26.
The Harris Poll
The
Harris Poll was created in 1963 by Louis Harris & Associates. When the company merged with Harris Interactive in 1996, the poll became the property of Harris Interactive. Company Members claim that Harris Poll has over 6 million panel-members world-wide.
In 1997 Harris Interactive began developing an on-line version of the poll. It has also developed several internet based specialist polls, among them:
- Harris Interactive College Football Poll
Competitors
Harris Interactives has competitors in many sectors of the market research industry Harris Interactive: Information from Answers.com. Within the interactive survey market its competitors are :
Up to date information about competitors may be obtained at these sites:
- Yahoo Finance - provides key financial figures relative to competitors and industry as a whole. As of 2003-03-27, the yahoo listing only considers the online survey industry.
References
{{Infobox_Company | company_name = Harris Interactive |
company_logo = ]|
company_type = public ([NASDAQ - HPOL) |
company_slogan = |
foundation = 1956|
location = Rochester, NY|
key_people = |
num_employees = about 1,000
http://www.answers.com/topic/harris-interactive-inc Harris Interactive: Information from Answers.com|
industry = [public opinion research|
revenue = {{profit--> $212 million (2007)|
homepage = http://www.harrisinteractive.com/
-->
Harris Interactive () is an United States market research company that specializes in public opinion research using both telephone and
wikt:online surveys on
online panels. The company is the product of a 1996 merger between the Gordon S. Black Company and
Louis Harris & Associates.
Harris Interactive has produced the
Harris Poll surveys of public opinion since 1963, and is a member of the National Council of Public Polls (NCPP), the Council of American Survey Research Organizations (CASRO), the Council for Marketing and Opinion Research (CMOR), and the European Society for Opinion & Marketing Research (ESOMAR).
History
Harris Interactive was founded by Dr.
Gordon S. Black in 1975, then a professor of political science at the University of Rochester in New York. The company was originally named
the Gordon S. Black Corporation. In
1996 it acquired
Louis Harris & Associates, founded in 1956, from the Gannett Corporation. In
1997 the merged company renamed itself Harris Black International Ltd. Harris Interactive| About Us| Our Herritage. Last accessed 2007-03-25..
Growth of Online Polling
In
1997 the Internet was relatively new to the non-technical public. Harris Black International Ltd began exploring its use in the fall of that year Harris Interactive] (MAPS). On July 31, 2000 it filed a law suit against
AOL,
HotMail,
MSN, Qwest, and several other ISPs for blocking its poll participants from participating in the survey. "Harris Interactive Files Suit Against AOL, Microsoft, Qwest, and other ISPs Over Restraint of Trade". The suit was dropped later in September after private negotiations between the parties. Odell, Patricia. "Harris Interactive Drops Lawsuit Against MAPS, ISPs" in Direct, Sept 13, 2000.
Acquisitions Phase
Between 2001 and 2004, Harris Interactive grew by making a series of strategic acquisitions, among them:
- the custom research division of Yankelovich Partners, a prominent market research firm in the last half of the 20th century, acquired in February, 2001.[http://query.nytimes.com/gst/fullpage.html?res=9B05E2D91430F936A25751C0A9679C8B63
Zippern, Andrew. "Technology briefing: Research; Harris Buys Yankelovich Unit"] in The New York Times, February 15, 2001.
- Wirthlin Worldwide, well known for its political campaign surveys and award winning market research, acquired in September, 2004. Harriis Interactive Inc - HPOL - Unscheduled Material Events. Last accessed 2004-03-26.
The Harris Poll
The
Harris Poll was created in 1963 by
Louis Harris & Associates. When the company merged with Harris Interactive in 1996, the poll became the property of Harris Interactive. Company Members claim that Harris Poll has over 6 million panel-members world-wide.
In 1997 Harris Interactive began developing an on-line version of the poll. It has also developed several internet based specialist polls, among them:
Competitors
Harris Interactives has competitors in many sectors of the market research industry Harris Interactive: Information from Answers.com. Within the interactive survey market its competitors are :
Up to date information about competitors may be obtained at these sites:
- Yahoo Finance - provides key financial figures relative to competitors and industry as a whole. As of 2003-03-27, the yahoo listing only considers the online survey industry.
References
